London Bridal Shop

Stephanie Allin Designer Wedding Dresses London Shop front at night

Stephanie Allin opened her flagship boutique in Marylebone, Central London in 2009.

We are proud to be able to offer a full couture experience when buying your dress directly from Stephanie Allin Couture.  Our highly trained and experienced dressmakers work from both our London and Mumbles, Wales showrooms to provide you with the best possible service.

The designer and showroom staff skills lie in being able to advise you on the personalisation of your dress and what options will enhance the original design for you without altering the integrity of the construction or original design.

Every dress is unique to each bride with the option to personalise to your style and shape and having your dress made exactly to your measurements as standard.

Danny and Georgia Jones Wedding

Every Stephanie Allin dress is created from start to finish in our workrooms in Mumbles, South Wales and each and every order is overseen and subject to expert quality control by Stephanie and her highly experienced team.

We are proud to design and make all of our dresses in the UK.  We would like to thank you for supporting the British bridal market and our incredibly talented seamstresses.

The featured image here is of Georgia Jones recently married to Danny Jones of McBusted, at the London Showroom for her final fitting with Stephanie herself.

There are occasions where you can meet Stephanie at her London shop to get her advice and second to none technical knowledge when finding your designer wedding dress

To see these dates, please look on our events page.

Appointments are essential and do book up quickly.

Stephanie Allin Couture London is located at 17 Chiltern Street, W1U 7PQ.

The closest tube station is Baker Street.

To make an appointment, simply call  our London shop on 0207 486 7310 or email

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